Drive High-Intent Pipeline Growth with Intent-Focused Lead Generation
Accelerate B2B growth with 3x more qualified leads and 40% faster sales cycles—rooted in real buyer behavior.
Frustrated by Leads That Don’t Convert?
BinaryWorks partners with B2B companies that are tired of seeing leads pile up with no ROI. If you’re struggling with:
-
Unqualified leads - Low demo-to-close ratios
- Long sales cycles with no clarity
Then, it’s time for a better approach—one built on intent data, ABM alignment, and strategic content delivery.
Audit Your Current Funnel
The BinaryWorks Framework
3-Part Framework:
Intent Discovery
Leverage tools like sense and Bombora to find who’s in-market now
Program Architecture
Build modular campaigns based on persona, pain points, and deal stage
Alignment & Activation
Sync sales and marketing with shared metrics, SLAs, and feedback loops
A Better Way to Fill Your Funnel
Generic demand gen won’t cut it. You need a system that:
Finds high-intent buyers
based on signals like tech stack, content consumption, and competitor engagement
Meets them with relevance
at every touchpoint — from LinkedIn to email
Accelerates pipeline velocity
through smarter segmentation and nurturing flows
Why BinaryWorks?
What Makes Our Pipeline Programs Work
Intent-Driven Campaigns
We target buyers who are already in-market—no wasted clicks, only high-intent leads.
Clear Sales/Marketing Handoffs
Our system ensures zero lead leakage with crystal-clear ownership and next steps.
Weekly Strategy Touchpoints
Stay agile and aligned—weekly check-ins keep campaigns sharp and outcomes on track.
Transparent Attribution Reporting
Know exactly what’s working, where, and why—with real-time, end-to-end visibility.
Dedicated Pipeline Strategist
You get a growth partner, not just a vendor—focused solely on your pipeline success.
Case Studies
Home World: Achieving A
40% Increase In Customer Retention
Industry
Ecommerce home needs & decors
Platform
woo commerce
Services
Customer retention strategy
Challenge:
The client experienced a declining customer retention rate, negatively impacting their overall revenue and growth.
Solution:
We implemented a customer retention strategy focused on personalization, loyalty, and experience. Using customer data, we sent tailored emails and revamped the loyalty program with attractive rewards. We also enhanced the customer journey with UX audits, site optimization, and a continuous feedback loop.
Home World: Achieving A
40% Increase In Customer Retention
Industry
Ecommerce home needs & decors
Platform
woo commerce
Services
Customer retention strategy
Challenge:
The client experienced a declining customer retention rate, negatively impacting their overall revenue and growth.
Solution:
We implemented a customer retention strategy focused on personalization, loyalty, and experience. Using customer data, we sent tailored emails and revamped the loyalty program with attractive rewards. We also enhanced the customer journey with UX audits, site optimization, and a continuous feedback loop.
Home World: Achieving A
40% Increase In Customer Retention
Industry
Ecommerce home needs & decors
Platform
woo commerce
Services
Customer retention strategy
Challenge:
The client experienced a declining customer retention rate, negatively impacting their overall revenue and growth.
Solution:
We implemented a customer retention strategy focused on personalization, loyalty, and experience. Using customer data, we sent tailored emails and revamped the loyalty program with attractive rewards. We also enhanced the customer journey with UX audits, site optimization, and a continuous feedback loop.
Client Testimonials
“BinaryWorks gave us a demand engine that doesn’t just fill the funnel — it filters it.”
“We doubled marketing’s revenue impact in one quarter. Their focus on intent is the game-changer.”
“Our sales team now trusts the leads marketing sends. That wasn’t the case before BinaryWorks.”
FAQ’s
1. What’s “intent data,” and how do you use it?
We use third-party data providers and on-site behavior signals to identify buyers showing signs of active research or readiness.
2. How long before we see results?
3. Do you replace our marketing team?
4. What makes your approach different from traditional demand gen agencies?
5. Can your strategy support ABM (Account-Based Marketing)?